Docsity
Log inSign up
Docsity
Prepare for your exams
Prepare for your exams

Study with the several resources on Docsity

Earn points to download
Earn points to download

Earn points by helping other students or get them with a premium plan

Guidelines and tips
Guidelines and tips
Sell on Docsity
Sell on Docsity
Log inSign up

Prepare for your exams

Study with the several resources on Docsity

Find documents

Prepare for your exams with the study notes shared by other students like you on Docsity

Search Store documents

The best documents sold by students who completed their studies

Search through all study resources
Docsity AINEW

Summarize your documents, ask them questions, convert them into quizzes and concept maps

Explore questions

Clear up your doubts by reading the answers to questions asked by your fellow students

Earn points to download

Earn points by helping other students or get them with a premium plan

Share documents
download point icon20 Points

For each uploaded document

Answer questions
download point icon5 Points

For each given answer (max 1 per day)

All the ways to get free points
Get points immediately

Choose a premium plan with all the points you need

Study Opportunities

Choose your next study program

Get in touch with the best universities in the world. Search through thousands of universities and official partners

Community

Ask the community

Ask the community for help and clear up your study doubts

University Rankings

Discover the best universities in your country according to Docsity users

Free resources

Our save-the-student-ebooks!

Download our free guides on studying techniques, anxiety management strategies, and thesis advice from Docsity tutors

From our blog

Exams and Study
Go to the blog

Top Food and Beverage Corporations and Market Concentration, 2004-2006, Slides of Marketing Management

Dayalbagh Educational InstituteMarketing Management

Information about the top 10 food and beverage corporations based on their revenue in millions of us dollars, as well as their concentration in various sectors such as protein packing, grains and milling, and seed industry. It also mentions the net market income and the growth of total meat consumption.

Typology: Slides

2012/2013

Uploaded on 07/29/2013

majad
majad 🇮🇳

4.9

(7)

140 documents

1 / 10

Toggle sidebar

This page cannot be seen from the preview

Don't miss anything!

bg1
13
Top 10 Food and Beverage Corporations, 2004
Company Food and beverage revenue
in millions of U.S. dollars
Total revenue
in millions of U.S. dollars
1. Nestle $63,575 $69,862
2. Archer Daniels Midland $35,944 $35,944
3. Altria Group $69,963 $32,168
4. PepsiCo $29,261 $29,261
5. Unilever $29,205 $52,267
6. Tyson Foods $26,441 $26,441
7. Cargill $24,000 $62,907
8. Coca-Cola $21,962 $21,962
9. Mars, Inc. $18,000 $18,000
10. Groupe Danone $17,040 $17,040
Source: Global Food Markets (GFM), Leatherhead Food International.
Docsity.com
pf3
pf4
pf5
pf8
pf9
pfa

Partial preview of the text

Download Top Food and Beverage Corporations and Market Concentration, 2004-2006 and more Slides Marketing Management in PDF only on Docsity!

13

Top 10 Food and Beverage Corporations, 2004

Company Food and beverage revenue in millions of U.S. dollars Total revenue in millions of U.S. dollars

  1. Nestle $63,575 $69,
  2. Archer Daniels Midland $35,944 $35,
  3. Altria Group $69,963 $32,
  4. PepsiCo $29,261 $29,
  5. Unilever $29,205 $52,
  6. Tyson Foods $26,441 $26,
  7. Cargill $24,000 $62,
  8. Coca-Cola $21,962 $21,
  9. Mars, Inc. $18,000 $18,
  10. Groupe Danone $17,040 $17, Source: Global Food Markets (GFM), Leatherhead Food International.

14

Concentration in Protein

 Beef packers CR4 = 81%

  1. Tyson (IBP, Inc.)
  2. Cargill (Excel)
  3. Swift & Co. (ConAgra)
  4. Farmland National Beef  Pork packers CR4 = 59%
  5. Smithfield
  6. Tyson (IBP, Inc.)
  7. ConAgra (Swift)
  8. Cargill (Excel)  Broilers CR4 = 50%
  9. Tyson Foods
  10. Gold Kist
  11. Pilgrim’s Pride
  12. ConAgra Source: Hendrickson and Heffernan.

Source: ETC Group. (April 30, 2007).^16

Concentration in Seed Industry

Company 2006 Seed Sales (US $ millions) Monsanto (US) $4, Dupont (US) $2, Syngenta (Switzerland) $1, Groupe Limagrain (France) $1, Land O’ Lakes (US) $ KWS AG (Germany) $ Bayer Crop Science (Germany) $ Delta & Pine Land (US) – Acquisition by Mansanto pending $ Sakata (Japan) $ DLF-Trifolium (Denmark) $

17

Net Market Income, Dollars per Farm

 Corporate profits rise  Farm profits fall

19

Gap Between Health and Advertising Reality

 Television advertising Fatty & sugary foods Mainly confectionary, highly sugared breakfast cereals, prepared foods, and fast food restaurant meals

20

Growth of Total Meat Consumption

 Annual growth of total meat consumption, by region, 1982– Sources: FAO; IFPRI; Outlook on agriculture, 30, 28. Total meat consumption for 1983 and 1993 are three-year moving averages. The 2020 projections come from IFPRI's global model, IMPACT.

22 Tyson Foods (IBP) Farmland Foods Smithfield Processors: Poultry Beef Pork Retailer: Wal-Mart United Kingdom (#3)* Asda Germany Spar Handels Wertkauf Argentina Brazil Canada Mexico China Korea United States (#2)* Operations in:

Wal-Mart

Source: Hendrickson, Mary.