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Certified ESG Analyst CESGA Exam 2025 Covering Correctly
Answered Questions from Modules 1-7| CESGA Exam Module
1 - 7 Each Module Contains Questions With 100% Correct
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At Universal Containers, a business analyst (BA)r solution architect, lead developer, quality assurance lead, and other team members need access to user stories as part of the Agile lifecycle of enhancements to a Marketing Cloud integration project.What should the BA do to give all team members access and visibility to the most recent user stories as the project is in motion? A. Define a common repository to hold all user stories and track changes over time. B. Allow each team member to merge A. Define a common repository to hold all user stories and track changes over time. Support managers at Cloud Kicks have received urgent feedback from staff that record pages are slow to respond and users and growing frustrated. The business analyst (BA) has been asked to evaluate to determine which pages are being accessed most frequently and which pages are the slowest to load.What is the first step the BA should take to help resolve the issue? A. Update page layouts in production. B. Create a test plan for each web browser. C. Confirm steps to reproduce the issue. C. Confirm steps to reproduce the issue.
A business analyst (BA) at Northern Trail Outfitters is mapping a workflow process to onboard a new user group to a Service Cloud implementation.Which level of detail should the BA use for the process map and why? A. Very detailed-It should be prescriptive for new users following an unfamiliar process. B. Somewhat detailed-Since the process will be repetitive, new users will learn and remember the details. C. Simple-A high-level overview of the process is sufficient to show a new user experie A. Very detailed-It should be prescriptive for new users following an unfamiliar process. In which of the following app markets CANT the Salesforce App be found? A. Google Play B. AppExchange C. App Store B. AppExchange Universal Containers is planning to implement Commerce Cloud to sell more products. The business analyst working on this project has gathered requirements and is translating them into user stories.What should the user story focus on?
A. A sales manager wants to be notified when a contract has been submitted with a discount greater than20% so the manager can approve or decline a discounted price. Universal Containers (UC) wants to overhaul its Service Cloud implementation and has hired a consulting company to help drive requirements. In an effort to gain more information about the project, the business analyst (BA) has begun to review UC's structure to understand the functions of each department, how departments interact, and who reports to whom within UC.Which technique is the BA using? A. Enterprise Analysis B. Strategy Analysis C. Stakeholder Analysis A. Enterprise Analysis Cloud Kicks wants managers to be able to approve time-off requests in Salesforce. A business analyst (BA) wrote the following:User Story."As a manager, I want to communicate the status of time-off requests with employees so that I can increase employee satisfaction.' A manager can change the status of the request A manager can send a comment to the employee about their request.* The solution must be intuitive.Why does the BA need to make a change to improve the user story' A. The acceptance A. The acceptance criteria is too vague.
The sales team at Cloud Kicks is rolling out a new sales methodology. To incorporate the requested changes, the business analyst working with the technical team identifies several integrations that touch the Opportunity object and could be impacted by the changes. The project manager wants the solution to include unit testing, code reviews, and functional testing.What does the project team need to agree upon to ensure the work is ready to be deployed? A. Entity relationship diagram B. Definiti B. Definition of done Which of the following User Management terms is best described by this definition: " Record created to identify a new employee that starts accessing Salesforce" A. Profiles B. Salesforce characters C. Users D. Roles C. Users Universal Containers has scheduled a meeting with stakeholders, business analysts (BAs), and technical resources to review user stories. A BA reviews the user stories in advance of the meeting and notices
A. To ensure what was originally requested is being delivered The project team at Cloud Kicks is under a tight deadline to implement a new Service Cloud feature. The business analyst, BA) has received feedback from the customer that the existing functionality is difficult to use. The BA wants to better understand the customers pair points before writing requirements Which document should the BA use? A. Journey map B. Process map C. Capability map A. Journey map Cloud Kicks needs to revamp its support process to improve the customer experience and has asked the Service Cloud team to collaborate with the business analyst (BA). The BA has scheduled an initial live process mapping session with all stakeholders and received the following calendar responses: What should the BA do? A. Hold a one-on-one diagram session with each stakeholder before the workshop. B. Proceed with the workshop as scheduled with the stakeholders who are available. C. Cancel the
C. Cancel the workshop and reschedule it to a date when ail stakeholders ace available. A group of business analysts (BA) at Universal Containers have been working with different teams of stakeholders on eliciting requirements for a new Salesforce app. The BAs have gathered and documented all of the information in a central location. Upon review of the requirements, the BAs discovered that changes made to the documentation were overwritten by each other, and they will lose time recapturing them.What should the BAs do differently to prevent this error from happening? A. Each BA sho C. Each BA should use a shared system that has version control. The business analyst at Universal Containers is writing users stories to support the Salesforce implementation for the sales operations division.There is a request for visibility into sales rep' pipeline so that can see their revenue.Which missing component is necessary to finish this user story? A. Who B. Why C. When A. Who The business analyst (BA) at Cloud Kicks is having a hard time documenting a user story to change an existing Opportunity flow for sales users. The architect expressed their concerns to the BA that they lack a comprehensive list of the components that will be affected by the updated flow.Which best practice should the BA follow?
C. Only the Admin D. Admin and Users with the right permission sets. C. Only the Admin During the discovery phase of a Salesforce project, which types of analyses should a business analyst typically perform? A. Financial, Technical, Operational B. Technical, Stakeholder, Enterprise C. Enterprise, Strategy, Stakeholder C. Enterprise, Strategy, Stakeholder The business analyst (BA) is preparing for user acceptance testing (UAT) for Northern Trail Outfitters' new Service Cloud implementation. The BA secured the sandbox for the testing environment, wrote test cases, and created a process to track and manage reported bugs.Which additional step is required during the UAT planning process? A. Identify power users. B. Schedule deployment.
C. Gather business requirements. A. Identify power users. Which Salesforce standard license can be given to someone who need access only identity services, such as single sign-on (SSO)? A. Identity Only B. Lightning Platform C. SSO License D. Salesforce License A. Identity Only A business analyst (BA) at Cloud Kicks is preparing for a user acceptance testing (UAT) session to release a record-triggered flow that notifies account and opportunity owners once a quote has been accepted.What should the BA do during UAT to ensure the solution meets the requirements? A. Work with subject matter experts to perform UAT in a sandbox. B. Work with the solution architect to perform unit testing in a sandbox. C. Work with the quality assurance (QA) team to perform UAT in a sandbo
A. User stories provide specific details about a product early in the development lifecycle. B. User stones decrease the need for collaboration within a prod C. User stones translate requirements in a way that shows a product's value to the end user. The Sen/ice Center at Universal Containers (UC) uses Service Cloud and Experience Cloud to manage its customer case lifecycle. UC wants to limit the number of interactions a customer has during the lifecycle. The project leader has asked the business analyst (BA) to visually illustrate the lifecycle.Which document should the BA create? A. Journey Map B. Heat Map C. Process Map C. Process Map Universal Containers has a Salesforce Knowledge base solution; however support agents have indicated that the system has duplicate knowledge articles. The agents have requested a feature that allows them to compare articles side-by-side and merge the articles. While researching solution option, the business analyst (BA) noticed an idea in the Salesforce IdeaExchage that directly addresses this requirement. The idea is in beta testing and will generally available in the next release.What should t A. Ask the support manager to wait until the idea is released.
Cloud Kicks is a rapidly growing company and has just expanded its team to include a business analyst (BA).The IT directory has asked the BA to use application Lifecycle Management (ALM) for all Salesforce development projects.Which step of the ALM cycle requires the BA to study current business process gather requirements, and analyze them? A. Test B. Plan C. Build B. Plan Northern Trail Outfitters launched a new feature on its Experience Cloud site to allow customers to compare features of similar products ahead of the major promotional event of the year. The user acceptance testing (UAT) passed successfully; however, many customers complained of issues when accessing the site.What did the business analyst overlook before recommending that the release go live? A. The AT should have been performed with enough time to resolve bugs in the new feature B. The UAT s B. The UAT should have been performed with both peak load and average load simulation.
C. Only those that download the app from the App Exchange. D. Android (Google Play) B. iOS (App Store) Northern Trail Outfitters is setting up a new team to support an implementation of Service Cloud and is considering which workflow to use.In which scenario should he business analyst recommend Kanban? A. Work is generally project-based and can be broken into smaller pieces. B. Work includes platform support requiring immediate outage handling. C. Work is predictable but sometimes lacks sufficient planning. B. Work includes platform support requiring immediate outage handling. Universal Container (UC) is implementing Sales Cloud. The business analyst (BA) assigned to the project wants to the project wants to become a trusted advisor to UC stakeholders.What are some communication best practices a BA should follow to help achieve this goal?What are some communication best practices a BA should follow to help achieve this goal? A. Ask each project team member to complete a survey, create a project plan, and delegate roles and responsibilities to stakeholders. B. Outli
C. Ask questions and document the answers, make suggestions based on previous project success, and provide a meeting agenda period to each session Universal Containers is developing a new case management solution in Salesforce. The business analyst has started writing user stories to capture feature needs. One user story is: The customer care representative wants to take ownership of new cases and communicate with customers so they can provide high-touch customer experiences." Which component of the user story is "provide high-touch customer experiences?" A. Where B. Why C. Assumption B. Why A business analyst is using storytelling to communicate the vision for a Salesforce solution to business stakeholders.Which storytelling technique should the BA use in their initial demo of a solution to business stakeholders? A. Highlight a perspective from testing feedback that identifies bugs and pain points in their business challenges. B. Give a perspective from a relatable persona that shows the development team can solve their business challenges. C. Describe a perspective from the bus
The VP of sales at Clod Kicks wants to streamline the lead qualification process to improve the team's productivity and help them reach their target goals. A business analyst (BA) has been assigned to the project to identify the disconnect between the sales and marketing teams' definition of a qualified lead?What should the BA focus on? A. Mapping historical leas data from each team and building charts to highlight similarities B. Evaluating team' skill and experience to determine how they ca C. Scheduling and all-day collaboration workshop with both team to resolve their differences At Cloud Kicks (CK), the marketing director's management style is results-driven. CK uses scrum methodology when developing improvements to its Salesforce org. The director requests urgent enhancements in the middle of a sprint that require changes by the development team, The director believes their needs are of the highest importance.What should the business analyst do when disruptions to the project occur? A. Focus on the agreed upon deliverables instead of the new requests to prevent overal A. Focus on the agreed upon deliverables instead of the new requests to prevent overallocation of resources. Universal Containers has asked a business analyst (BA) to assist the sales management team with a request for a new picklist field called "Lost Reason" on the Opportunity object with the goal of improving pipeline reports. After mapping the managers to the sales leader persona and obtaining feedback from them, the BA has discovered that the managers want to better understand Closed/Lost Opportunities so they can help sales teams close more deals.Which option should the BA use to construct the us
C. AS a sales leader, I need a new "Closed/Lost Reason" picklist field on Opportunities and better reports to help the sales team improve close rates. The lead business analyst (BA) at Cloud Kicks is putting together user Stories for the new sales process that will be implemented in Sales Cloud. The lead BA is advising junior BAS on how to construct a user story.What should the lead BA tell the junior BAs to include in a user story? A. Include the V2MOM structure B. Include who, What, and why C. Include technical details B. Include who, What, and why The business analyst (BA) at Cloud Kicks (CK) has been tasked with optimizing CK's lead process. In the weekly sales meeting, the BA outlines the project and asks for input. A new entry-level employee reaches out multiple times with ideas and suggestions for improvements.What should the BA do when responding to the new employee's input? A. Schedule a one-on-one meeting with the new employee to get an alternative perspective from a beginner's mind. B. Acknowledge the new employee's ideas while A. Schedule a one-on-one meeting with the new employee to get an alternative perspective from a beginner's mind.
