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Cognitive Approach: Memory, Attention, and Information Processing, Study notes of Cognitive Neuroscience

A comprehensive overview of cognitive processes, including memory, attention, and information processing. It explores various theories and models, such as the modal model of memory, working memory model, feature integration theory, and attenuation model. The document delves into the stages of memory, including sensory memory, short-term memory, and long-term memory, and discusses the role of attention in information processing. It also examines the concepts of proactive and retroactive interference, retrieval failure, and decay in memory. Valuable for students studying cognitive psychology, neuroscience, or related fields.

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2023/2024

Available from 03/09/2025

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Cognitive Approach
What is the modular view, who was the founder?
Jerry Fodor
 The mind has specialized "modules" that handle specific types of
information, similar to tools designed for specific tasks. Information from the
environment is first captured by sensory systems (e.g., eyes, ears) and then
processed by these modules. After processing, modules send their results to
general processors that combine and interpret the information.
---
Characteristics of Modules?
1. Hardwired- Modules are built-in structures of the brain. They cannot be
broken down into smaller parts or created from scratch.
2.Genetically Determined  Modules are innate, meaning they develop
naturally based on our genetic makeup.
3. Domain-Specific  Each module specializes in processing one type of
information only (e.g., a language module processes language, not visual
information).
4. Fast and Automatic  Modules work quickly and without conscious effort.
For example, recognizing a face happens instantly without you thinking about
it.
5. Stimulus-Driven  Modules activate automatically when they detect the
specific type of information they are designed to process. For instance,
hearing a sound triggers auditory processing.
6. Mandatory  When the right kind of input is present, the module starts
working whether you want it to or not. For example, you canʼt help but
understand spoken words if you know the language.
7. Informationally Encapsulated- Modules are like "black boxes." Other parts of
the brain can only see the results of their work, not how they arrive at those
results. For example, your visual system recognizes a word without letting
your reasoning process influence how the word is read.
8. Not Controlled by a Central Authority  Modules function independently.
Cognitive Approach
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Cognitive Approach

What is the modular view, who was the founder? Jerry Fodor  The mind has specialized "modules" that handle specific types of information, similar to tools designed for specific tasks. Information from the environment is first captured by sensory systems (e.g., eyes, ears) and then processed by these modules. After processing, modules send their results to general processors that combine and interpret the information.


Characteristics of Modules?

  1. Hardwired- Modules are built-in structures of the brain. They cannot be broken down into smaller parts or created from scratch. 2.Genetically Determined  Modules are innate, meaning they develop naturally based on our genetic makeup.
  2. Domain-Specific  Each module specializes in processing one type of information only (e.g., a language module processes language, not visual information).
  3. Fast and Automatic  Modules work quickly and without conscious effort. For example, recognizing a face happens instantly without you thinking about it.
  4. Stimulus-Driven  Modules activate automatically when they detect the specific type of information they are designed to process. For instance, hearing a sound triggers auditory processing.
  5. Mandatory  When the right kind of input is present, the module starts working whether you want it to or not. For example, you canʼt help but understand spoken words if you know the language.
  6. Informationally Encapsulated- Modules are like "black boxes." Other parts of the brain can only see the results of their work, not how they arrive at those results. For example, your visual system recognizes a word without letting your reasoning process influence how the word is read.
  7. Not Controlled by a Central Authority  Modules function independently.

Thereʼs no "manager" in the brain directing how they work.

Example: Think of modules as apps on a smartphone. Each app (module) does a specific job, like playing music, showing maps, or sending messages. These apps work automatically when you open them (stimulus-driven and mandatory), they process specific types of data (domain-specific), and the user sees the result (informational encapsulation) but doesnʼt see the appʼs internal coding. Brain Damage Patients Williamʼs Syndrome When someone has difficulty with visuo-spatial cognition, it means they struggle with tasks that involve understanding and manipulating spatial relationships. This can include challenges in visualizing objects in space, navigating environments, or recognizing patterns and shapes. On the other hand, being relatively unaffected in processing face-specific information means that the individual can recognize and interpret facial features and expressions without significant difficulty. This suggests a distinction in cognitive processing: while their general spatial skills may be impaired, their ability to perceive and understand faces—often linked to different neural mechanisms—remains intact. In summary, the individual might excel at recognizing faces but face challenges when it comes to tasks that require spatial reasoning or navigation. Aphasia Patients damage to one part of the brain might hamperthe patientʼs understanding or comprehending language, whereas damage toanother region might cause difficulties in his or her speaking or producing lan-guage. What is the process of pattern recognition, including the role of the stimulus, the retina, and the template matching theory? The process of pattern recognition begins with the stimulus, which is the actual object we aim to recognize in the external world. When light strikes the stimulus, it is reflected, and an inverted image is projected onto the retina, a layer of photoreceptor cells lining the back of the eyeball. The retina performs

struggle and fail to perform reliably. This discrepancy highlights the limitations of template matching theory in practical applications and underlines the need for more advanced approaches to pattern recognition. What is the Feature Detection Theory? Feature Detection Theory posits that instead of recognizing an entire stimulus based on a pre-existing template, our cognitive system breaks down the stimulus into its component parts or features. Each feature represents a subset of the object, and the combination of these features can uniquely identify different objects. For instance, the upright letter “Aˮ can be recognized by its distinct features: a short horizontal line and two longer diagonal lines, allowing it to be differentiated from other letters like “B,ˮ which consists of a long vertical line and two loops. how does the pandemonium model illustrate this concept in recognizing stimuli like letters? Given by Selfridge in 1959 The pandemonium model, created by Selfridge in 1959, is a way to explain how we recognize things like letters. Imagine a noisy crowd of "demons" in our mind, each with a special job:  Image Demon  This demon looks at the whole picture, like the letter "R."  Feature Demons  These demons watch for specific parts of the letter, like a straight line or a loop. When they see something that matches their feature, they shout out!  Cognitive Demons  These demons represent different letters. They listen to the feature demons and shout louder if they recognize more features. For example, if they hear about a straight line and a loop, the "R" cognitive demon will shout because it matches those features.  Decision Demon  This demon decides which letter is being recognized by listening to which cognitive demon is shouting the loudest. This model is better than just matching a whole letter because it looks at individual features. It also explains mistakes, like confusing "R" with "B," since they share similar features.

What are the strengths and limitations of the Feature Detection Theory, as highlighted in its application to real-world recognition scenarios? The strengths of Feature Detection Theory, particularly through the pandemonium model, include its efficiency in pattern recognition without the need for countless templates. By focusing on features rather than whole objects, it simplifies the cognitive process, relying only on the features and potentially improving speed and accuracy. Neurophysiological research supports this model, showing that neurons in the visual cortex function as feature detectors, responding selectively to different features such as line orientation and length. However, there are notable limitations. One critical drawback is the lack of a clear definition of what constitutes a feature ; for instance, it can be debated whether the vertical and diagonal lines of the letter “Rˮ should be seen as separate features or as part of a single angular feature. Further, Feature Detection Theory is fundamentally a bottom-up process , meaning it is driven solely by the physical characteristics of stimuli without taking into account the broader context. In real-world scenarios, the context in which an object appears significantly impacts recognition. An example is the central figure in an ambiguous image; when viewed alone, it may not be easily recognized, but when grouped with contextual elements (like letters or numbers), its meaning can shift entirely. This highlights the importance of context, supported by the word superiority effect, where recognizing a letter within a word, such as the letter "A" in “CAT,ˮ is faster than recognizing it in isolation. This suggests that overall words are processed prior to the individual letters, indicating that top- down processing—where context and higher-level knowledge influence perception—plays a crucial role in recognition. What is David Marr's computational approach to vision, and how does it explain the process of object recognition? David Marr's work on how we see things compares our visual system to a computer that processes images in steps. Here's a simpler breakdown of his ideas:  Starting with the Image  When we look at something, light hits our eyes and creates an image on the retina. This image contains different light and dark areas.

both human and machine-based pattern recognition mechanisms, it suggests that any effective system must create a description of objects that can endure alterations in perspective and other attributes. Furthermore, while his theory is grounded in existing experimental and neurophysiological evidence, it remains speculative in nature regarding the actual mechanisms of the visual system. Ultimately, Marr encourages a deeper understanding of feature detection as a critical component in breaking down and reconstructing visual scenes to achieve coherent object recognition. What is Feature Integration Theory, and how does it explain the role of attention in pattern recognition? Highlights the role of attention in pattern recognition It is a thoery that tells us how we recognise objects.  Two Stages of Recognition : Preattentive Stage  This is the first step, where our brain automatically picks out basic features of an object—like color, shape, and motion— very quickly, without needing much effort or focused attention. For example, if you see a "T" among several "S's," your brain can quickly notice the "T" because it stands out. Focused Attention Stage  In this second step, if the target (like the "T") has features that are similar to the distractors (like other letters), you need to pay more attention. This stage requires you to actively search for the target, checking each item one by one. As the number of distractors increases, it takes longer to find the target.  Visual Search  Treismanʼs experiments showed that when participants looked for a target among distractions, they could quickly spot something that was distinctly different (like a unique color), but if the target was similar to the distractors, they needed to focus and carefully examine each item.  Attention as "Glue"  During the focused attention stage, your brain uses attention like glue to combine different features of an object, allowing you to recognize it as a whole.

Overall, Feature Integration Theory helps us understand how attention helps us recognize objects, especially when they are mixed in with similar items. The process can be quick and effortless for distinct targets, but it becomes more challenging and requires more focus when the items are similar. How do Treismanʼs experiments differentiate between preattentive and focused attention stages in visual search tasks? Treisman's Feature Integration Theory explains how we recognize objects using two main stages: preattentive and focused attention.  Preattentive Stage  In this quick and automatic first step, our brain identifies basic features of objects, like color and shape, without needing much effort. For example, if you look for a letter "T" among several "S's," the "T" pops out easily. This happens so quickly—often in less than a second—that you might not even notice it. Because the target is different in just one way (like its shape), you can find it easily regardless of how many distractors are around. This is called parallel search because your brain seems to scan all items at once.  Focused Attention Stage  If the target is similar to the distractors—like a blue "T" among red "T's" and other letters—you need to use focused attention. Here, you have to check each item one by one, looking for both the right color and shape. As the number of items increases, it takes longer to find the target, which is called serial search. This requires more effort and concentration because you have to actively compare each item. In summary, the first stage is fast and effortless, allowing the target to stand out easily. The second stage is more deliberate and requires attention to combine different features of the object, helping you recognize it fully. For example, when looking for your red Honda Civic in a parking lot, if it's the only red car, it will pop out at you. But if there are many similar cars, you'll need to focus on each one until you find yours. What is attention in the context of cognitive psychology, and what are its key characteristics? Attention is defined as concentrated mental activity and can be viewed as a form of mental energy distributed among various information sources. These sources can include external stimuli from the environment or internal

 Echoic Memory  This is for sounds. It lasts longer than iconic memory, keeping auditory information for a few seconds. Itʼs like hearing an echo of what you just heard. How Does It Work? When you glance at something for a very short time, a representation of that scene is still stored in your sensory memory, even if just for a brief moment. This allows our brain to process the information before it disappears. Summarize George Sperlingʼs research on iconic memory, what is decay and implications of sperlingʼs findings? George Sperling conducted experiments where participants viewed a quick display of letters. Initially, they recalled only a few letters, but when he used tones to cue specific rows, participants could remember all letters from the cued row. This showed that iconic memory holds more information than what can be reported at once.  Explain the concept of decay in sensory memory. Decay in sensory memory refers to the loss of information over time. Although sensory memory can store a lot of information for a very short duration, the clarity of that information fades quickly, meaning we may forget it almost immediately unless we pay attention to it.  Discuss the implications of Sperlingʼs findings on our understanding of sensory memory. Sperlingʼs findings indicate that sensory memory has a much larger capacity than previously thought, capable of holding many items simultaneously. This understanding emphasizes the efficiency of our sensory processing and the fleeting nature of the information we perceive. What is working memory, how does it differ from sensory memory? Working memory, also known as short-term memory, is a system where information is stored briefly; it retains less information than sensory memory, which has an unlimited capacity like the visual icon. The duration of items in

working memory is significantly longer than in sensory memory, yet its capacity is limited to a small number of items. Coding in working memory can be acoustic, semantic, or visual, unlike sensory stores that are modality- specific. The analogy of a workbench is useful for understanding working memory: it acts as a space where data can be temporarily stored and manipulated by cognitive processes. It is where conscious thinking occurs— like remembering a phone number or navigating a new city. what did the classic study by Peterson and Peterson  1959  reveal about duration of working memory? In the 1959 study by Peterson and Peterson, participants were tested on recalling items after a tone indicated it was time to remember. In their first condition, participants successfully recalled items regardless of the delay before the tone. However, when they were asked to count backward from a three-digit number (preventing rehearsal) in the second condition, their recall accuracy deteriorated rapidly as the delay increased, dropping to just 5% after 18 seconds. This demonstrated that rehearsal , or the mental repetition of information , keeps items active in working memory by preventing decay, while lack of rehearsal leads to rapid information loss. Brown  1958  and Peterson and Petersonʼs findings indicated that the duration of short-term memory is about 18 seconds. What is proactive and retroactive interference? proactive interference, information that is learned earlier interferes with information learned later. In retroactive interference, information that is learnedlater interferes with information learned earlier. The more closely related items are to each other with respect to meaning, the greater this interference. What is long-term memory? What are the different types of long-term memory? Long-term memory is a system that allows us to remember information for a long time, sometimes for our entire lives.

Information can decay quickly in the first few years if not used. Some learned information can stay intact for many years. There may be slight additional loss later in life, which could be due to natural cognitive decline. How much information can we store in long-term memory? How is information coded in long-term memory? It is believed we can remember almost everything we've experienced, even if we struggle to recall it. One estimate suggests the average adult has around a billion bits of information in memory. The capacity for storage is believed to be much greater, possibly one thousand to one million times that amount. Information coded in long-term memory: Implicit Memories  Stored as production rules, which are if-then statements linking sensory input to motor output. These are believed to be located in the cerebellum, important for motor learning. Explicit Memories  Stored as networks of connected nodes, with each node representing a fact or event. These networks are likely spread throughout the brainʼs cortex and other areas. What is the difference between retrieval failure and decay? Retrieval failure occurs when we cannot access information stored in memory, even though it's still there. Decay refers to the loss of information over time if itʼs not recalled or rehearsed. What is Broadbentʼs Filter Model, and how was it developed based on experimental evidence from studies like the dichotic listening task? Broadbentʼs Filter Model explains why it's hard for us to pay attention to two sounds at the same time. Here's a simple breakdown:

 Dichotic Listening Task  In experiments, participants wear headphones and listen to two different messages at once—one in each ear. They are asked to focus on one message (the "shadowed" channel) while ignoring the other (the "unattended" channel).  Findings  Researchers found that people could remember a lot of details from the message they were focusing on but struggled to recall much from the ignored message. This showed that we can effectively tune out information we don't want to hear.  The Filter  Broadbent suggested that our brains have a filter that blocks out the sounds we aren't paying attention to. This filter allows only the sounds we focus on to get through to our awareness.  Information Processing  According to the model, when we hear something, it first goes into a sensory memory for a brief moment. Then it passes through the filter, which selects information based on things like sound volume or pitch. After the filter, the chosen information goes to a deeper processing stage where we recognize patterns and remember it in short-term memory. In summary, Broadbent's model shows how we can ignore some sounds while focusing on others, helping us manage the overwhelming amount of auditory information we encounter every day. What are some of the limitations of Broadbent's Filter Model, particularly in light of phenomena like the cocktail party effect? Broadbent's Filter Model has some important limitations, especially when we consider experiences like the cocktail party effect. Here are the key points:  Cocktail Party Effect  This phenomenon refers to the ability to hear your name or other personally relevant information in a noisy room, even when you're focused on a different conversation. This suggests that some unattended information can still get through, which contradicts Broadbentʼs idea that all irrelevant sounds are completely blocked.  Research Findings  Studies, such as those by Moray in 1959 and later by Wood & Cowan in 1995, have shown that certain significant information— like your name or urgent alerts—can capture your attention, even if you

In summary, Treismanʼs Attenuation Model suggests that while we focus on one thing, some unattended information can still get through, especially if itʼs personally relevant, offering a more flexible view of attention than earlier theories. What is the Deutsch-Norman Memory Selection Model? The Deutsch-Norman Memory Selection Model , developed by Deutsch and Norman in the 1960s, provides a different way to think about how we pay attention to information, especially how meaning affects what we notice. Hereʼs a simpler breakdown: Late Selection Model  This model is called a "late selection" model because it suggests that we initially process all information, and then we choose what to pay attention to afterward, rather than blocking out information right away.  Initial Processing  First, stimuli (like sounds) are filtered based on basic physical features, such as how loud they are or their pitch, similar to earlier attention models.  Semantic Evaluation  After this initial filtering, before the information goes into short-term memory, thereʼs another selection step that looks at the meaning of the information. This means that our brains evaluate the content of the messages to determine their relevance.  Conscious Awareness  Only the information that is considered important or relevant based on its meaning makes it into our conscious awareness and short-term memory. If something doesn't meet these semantic criteria, we may not recognize it or be aware of it at all.  Significance of Meaning  The Deutsch-Norman model emphasizes how understanding the meaning of information plays a crucial role in what we ultimately notice and remember, showing that our attention is not just about physical characteristics but also about the content and significance of what we hear. In summary, the Deutsch-Norman model highlights that we process all information initially, and only later do we filter it based on its meaning to determine what we consciously recognize and remember. What is the multimode model of attention?

The multimode model of attention proposes that we can choose what to focus on at different stages of processing, either early or late, depending on our needs. Hereʼs a breakdown of the key points:  Flexible Attention  Developed by researchers like Michael Posner and Charles Snyder, this model introduces a "moveable filter" that allows our attention to adapt based on the situation. We can decide to pay attention early, focusing on basic features, or later, considering the meaning of information.  Factors Influencing Selection  Selection can depend on different factors, such as the physical characteristics of stimuli (like brightness or loudness) or their semantic properties (the meaning of words or messages).  Research Findings  Studies by Johnston and Heinz showed that while we can select based on physical features or meaning, focusing on meaning (semantic selection) takes more cognitive effort and resources, making it "costlier."  Neurophysiological Evidence  Research using event-related potentials ERPs) showed that our brain's electrical activity can change as quickly as 80 milliseconds after we see a stimulus, indicating that early selection is happening based on basic features. However, later studies found changes in brain activity around 300 milliseconds after a stimulus, suggesting that attention can also adjust based on task relevance and semantic features. In summary, the multimode model highlights the flexibility of attention, showing that we can switch between early and late selection based on what we need to focus on in different contexts. What is Kahnemanʼs Capacity Model of Attention? Kahnemanʼs Capacity Model of Attention explains how our attention works like a limited resource, similar to mental energy. Hereʼs a simpler way to understand it:  Limited Attention  Think of attention as a pool of mental energy that we can use for different tasks. We donʼt have an endless supply, so we have to manage it carefully.

The Modal Model of Memory

The Modal Model of Memory , created by Atkinson and Shiffrin in 1971, gives an overview of how we process information in different types of memory. Hereʼs a simple breakdown of how it works:  Sensory Memory : When we first encounter information from the world around us (like sights or sounds), it briefly enters sensory memory. This memory holds the information for just a moment (only a few seconds) so we can recognize it.  Short-Term (or Working) Memory : After sensory memory, the information moves into short-term memory (also called working memory). Here, we can manipulate and work with the information. For example, we can repeat it (rehearsal) or change its form (recoding). Short-term memory is limited in how much information it can hold and for how long.  Long-Term Memory : Information that we want to remember for a longer time is transferred to long-term memory. This process is called encoding , which converts the information into a form that can be stored. Another important step is consolidation , which strengthens the information, helping it last longer in our memory.  Storage : Once in long-term memory, the information is stored and not always available for immediate use. It might sit there for a long time.  Retrieval : When we need to access stored information, we go through a process called retrieval.

This means pulling the information back into working memory so we can use it.

Evaluating the Modal Model

The modal model is a helpful starting point for understanding memory, but it has some limitations: It doesnʼt go into detail about the different types of long-term memory, such as implicit (unconscious) and explicit (conscious) memories. It also overlooks the various processes that can happen within working memory. Overall, while the modal model provides a basic framework for how memory works, it doesn't capture all the complexities involved in memory processing. ACT model of memory The ACT Model * was developed by John Anderson in the 1980s to explain how our memory functions. Itʼs more than just a description; it serves as a cognitive architecture, which means it outlines how we think and process information. Hereʼs a simple breakdown of the model:

Key Components

 Working Memory : This is where we hold and manipulate information temporarily. Itʼs like a mental workspace where we process things we are currently thinking about.  Declarative Memory : This is similar to explicit memory, which includes facts and events that we can consciously recall. For example, knowing that Paris is the capital of France.  Production Memory : This is similar to implicit memory, which involves skills and actions we can perform without thinking about them consciously. For example,