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Communications Planning Worksheet, GLSMA Grantee ..., Slides of Data Communication Systems and Computer Networks

Southern California Institute of TechnologyData Communication Systems and Computer Networks

... Communications Planning Worksheet, GLSMA Grantee Meeting, June 2014. Planning Questions. (Note your answers and findings from data/research/theory that ...

Typology: Slides

2022/2023

Uploaded on 05/11/2023

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Campus๎˜ƒGrantee๎˜ƒCommunications๎˜ƒPlanning๎˜ƒWorksheet,๎˜ƒGLSMA๎˜ƒGrantee๎˜ƒMeeting,๎˜ƒJune๎˜ƒ2014๎˜ƒ
Planning๎˜ƒQuestions.๎˜ƒ(Note๎˜ƒyour๎˜ƒanswers๎˜ƒand๎˜ƒfindings๎˜ƒfrom๎˜ƒdata/research/theory๎˜ƒthat๎˜ƒsupport๎˜ƒthese๎˜ƒ
decisions,๎˜ƒOR๎˜ƒcreate๎˜ƒquestions๎˜ƒyouโ€™ll๎˜ƒanswer๎˜ƒwith๎˜ƒdata/research/theory.)๎˜ƒ
Source๎˜ƒof๎˜ƒresearch/data/theory that๎˜ƒjustifies๎˜ƒdecisions,๎˜ƒ
OR๎˜ƒhow๎˜ƒyou๎˜ƒwill๎˜ƒgather๎˜ƒor๎˜ƒreview๎˜ƒresearch/data/theory๎˜ƒ
to๎˜ƒanswer๎˜ƒyour๎˜ƒquestions.๎˜ƒ
1. What's๎˜ƒthe๎˜ƒCONTEXT?๎˜ƒ(note:๎˜ƒa๎˜ƒ&๎˜ƒb๎˜ƒare๎˜ƒreversed๎˜ƒb/c๎˜ƒyou๎˜ƒalready๎˜ƒhave๎˜ƒa๎˜ƒproject๎˜ƒplan.)
a. List๎˜ƒone๎˜ƒoverall๎˜ƒgrantee๎˜ƒproject๎˜ƒgoal๎˜ƒthat๎˜ƒmight๎˜ƒbe๎˜ƒadvanced๎˜ƒthrough๎˜ƒcommunications๎˜ƒduring๎˜ƒthe๎˜ƒ
next๎˜ƒphase๎˜ƒof๎˜ƒyour๎˜ƒproject.๎˜ƒ๎˜ƒ
๎˜ƒ
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b. Problem/situation๎˜ƒanalysis๎˜ƒrelated๎˜ƒto๎˜ƒthat๎˜ƒgoal:๎˜ƒWhat๎˜ƒdoes๎˜ƒlocal๎˜ƒdata๎˜ƒand๎˜ƒbackground๎˜ƒresearch๎˜ƒtell๎˜ƒ
you๎˜ƒabout๎˜ƒthe๎˜ƒproblem๎˜ƒor๎˜ƒgap?๎˜ƒWhat๎˜ƒshould๎˜ƒbe๎˜ƒoccurring๎˜ƒthat๎˜ƒisnโ€™t?๎˜ƒWhat๎˜ƒefforts๎˜ƒare๎˜ƒalready๎˜ƒplanned๎˜ƒor๎˜ƒ
underway๎˜ƒto๎˜ƒadvance๎˜ƒthat๎˜ƒgoal?๎˜ƒNote๎˜ƒspecific๎˜ƒfindings๎˜ƒyou๎˜ƒhave๎˜ƒand/or๎˜ƒadditional๎˜ƒquestions๎˜ƒto๎˜ƒanswer.๎˜ƒ
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2. WHY๎˜ƒmessage?๎˜ƒHow๎˜ƒcan๎˜ƒcommunications๎˜ƒhelp๎˜ƒadvance๎˜ƒthis๎˜ƒgoal?๎˜ƒWhat๎˜ƒspecific๎˜ƒchanges๎˜ƒdo๎˜ƒyou๎˜ƒwant๎˜ƒto๎˜ƒ
occur๎˜ƒas๎˜ƒa๎˜ƒresult๎˜ƒof๎˜ƒthe๎˜ƒmessages?๎˜ƒNote๎˜ƒresearch/data/theory๎˜ƒthat๎˜ƒjustifies๎˜ƒthis๎˜ƒchoice๎˜ƒor๎˜ƒcreate๎˜ƒquestions๎˜ƒto๎˜ƒ
research๎˜ƒthat๎˜ƒcan๎˜ƒinform๎˜ƒyour๎˜ƒchoice.๎˜ƒ
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Download Communications Planning Worksheet, GLSMA Grantee ... and more Slides Data Communication Systems and Computer Networks in PDF only on Docsity!

Campus

Grantee

Communications

Planning

Worksheet,

GLSMA

Grantee

Meeting,

June

Planning

Questions.

(Note

your

answers

and

findings

from

data/research/theory

that

support

these

decisions,

OR

create

questions

youโ€™ll

answer

with

data/research/theory.)

Source

of

research/data/theory

that

justifies

decisions,

OR

how

you

will

gather

or

review

research/data/theory

to

answer

your

questions.

What's

the

CONTEXT?

(note:

a

b

are

reversed

b/c

you

already

have

a

project

plan.)

a.

List

one

overall

grantee

project

goal

that

might

be

advanced

through

communications

during

the

next

phase

of

your

project.

b.

Problem/situation

analysis

related

to

that

goal:

What does local data and background research tell you about the problem or gap? What should be occurring that isnโ€™t? What efforts are already planned or underway to advance that goal? Note specific findings you have and/or additional questions to answer.

WHY

message?

How can communications help advance this goal? What specific changes do you want to occur as a result of the messages? Note research/data/theory that justifies this choice or create questions to research that can inform your choice.

Planning Questions.

(Note

your

answers

and

findings

from

data/research/theory

that

support

these

decisions,

OR

create

questions

youโ€™ll

answer

with

data/research/theory.)

Source

of

research/data/theory

that

justifies

decisions,

OR

how

you

will

gather

or

review

research/data/theory

to

answer

your

questions.

WHO

to

influence?

What specific audience(s) do you need to reach with messages to achieve your objectives? Why are they the best audience? Note research/data/theory that justifies this choice or create questions to research that can inform your choice.

To

DO

what?

What concrete, realistic actions do you want your audience to take? What evidence do you have that this is the appropriate call to action?

Audience

research:

What research will you review or conduct to learn more about how the audience perceives this issue and various possible actions? List specific research questions to answer here. Note what groups youโ€™ll research and what methods youโ€™ll use to answer the questions you listed. After completing your audience research, revisit your communications objectives, choice of audience, and intended action and make any needed changes based on your findings.