Important Questions
- What is Digital Marketing? Explain its characteristics
- Key Components of Successful Digital Marketing Strategy
- Difference between Traditional vs Digital Marketing
- Digital Consumer
- Online Advertising and its objectives
- Landing Page ? its importance
- Common Formats in online – Advt
- Google – Ads for a College
- E-Mail Marketing and its objectives
- Different types of emails used in
- Impact of e-mail Tracking
- e-Mail marketing tools
- Main Steps in e-mail marketing process
- What is SMM? How it differs from Traditional Marketing
- 7 Myths of SMM
- How is Facebook used in SMM
- Key characteristic of successful social media marketing
- Mian components of SMM plan
- Twitter – Webinars
- SEO ? its importance’s
- Popular SEO tools
- Goals of SEO
- Elements of on-page optimization
- How does search engine determines ranking of a page in search results
- SEO Process
