410SU106chinaadvice
Advice from former students
Marketing 410: International Marketing
Summer 1 2006 (China version)
Thomas Fulcher
Mktg. 410
7/6/06
“What I learned”: It was really interesting learning about a number of different countries
and how they do business. As well as how much the many economies and cultures in the
world differ from our own. Probably the thing I enjoyed most in this class was the
negotiations with Brazil. It put a whole new spin on things and really made you think
differently about how a deal is made. When going into the scenario you have a definite
plan and it seems easy, however once negotiations actually begin you quickly find out
that things don’t always go as smoothly as you’d hoped. I also enjoyed the different class
discussions we had just talking about different countries and comparing any number of
different variables.
“I wish I had known”: I wish I would have known the best way to get through great mass
of questions in Dr. Johnston’s quizzes. After the first couple of chapters though I think I
figured it out. But the first piece of advice I can give is that you have to do the practice
quizzes way more than just a half dozen times. To be sure I usually went through them at
least 15 – 20 times. Secondly SAVE THE QUESTIONS! Don’t be the fool who forgot to
save the word document, because you’ll need it for the final.
Tessica Houston
Advice Assignment
Marketing 410
7/3/2006
What I learned: I have learned so much from this course before I knew just about
nothing on foreign countries. I have not been blessed to get to travel overseas yet, so I
have not stayed on topics about other countries until now. I feel I have learned a lot
about China, since Dr. Johnston was there the first two weeks of the class. The class
discussions on-line taught me history, money, government, and etc…on China. Topics
on other countries such as Brazil, China, Mexico, have taught me to appreciate America.
I think we are the most blessed country…my heart went out to the countries that had so
much poverty. I also liked the country talks; I feel I now know the flags, business
etiquette and various facts on all the countries we talked about. The quizzes that were
assigned were very challenging, but very helpful in learning things about other countries.
I have really enjoyed this class, very different from anything I have ever taken.
