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How to Calculate
Goodwill – and Why It
Exists
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This Video: We Haven’t Covered This Before?!! I was looking at this channel the other day and realized that we had videos on Negative Goodwill and Purchase Price Allocation for Noncontrolling Interests … But nothing on a far more basic topic: how to calculate Goodwill in the first place!
Why Goodwill Exists
- SHORT ANSWER: Goodwill is an accounting construct that exists because in M&A deals, Buyers almost always pay more than what Sellers’ Balance Sheets are worth (i.e., Assets – Liabilities)
- The Buyer “gets” all the Seller’s Assets and Liabilities, so that makes its Balance Sheet go out of balance when a deal closes
- We create Goodwill to fix this imbalance and ensure that Assets = Liabilities + Equity on the Combined Balance Sheet
- Basic Calculation: Goodwill = Equity Purchase Price – Seller’s Common Shareholders’ Equity + Seller’s Existing Goodwill +/- Other Adjustments to Seller’s Balance Sheet
Why Goodwill Exists – Simple Example
- EX: Buyer pays $1000 in Cash for the Seller, and the Seller has $1500 in Assets, $600 in Liabilities, and Common Equity of $
- Next: Seller’s Common Equity is written down in the deal, and the Buyer’s Assets go down by $1000, then up by $1500, for a net increase of $500 – but its Liabilities go up by $600! Imbalance!
- To fix this imbalance, we create 2 new Assets in M&A deals: Goodwill and Other Intangible Assets
- Other Intangible Assets are for specific, identifiable items that have value, such as trademarks, patents, and customer relationships – these do not always get created, and we’ll cover them later
How to Calculate Goodwill – More Detail
- In all M&A deals, under both IFRS and U.S. GAAP, Buyers are required to re-value everything on the Seller’s Balance Sheet
- So, if the Seller’s factories, land, inventory, etc. are worth more or less than their Balance Sheet values, they must be adjusted
- Many items that represent timing differences – Deferred Rent, Deferred Tax Liabilities/Assets, etc. also go away because these temporary differences are reversed and reconciled in M&A deals
- And: A new Deferred Tax Liability (and sometimes other new items) often gets created in the deal (see our separate video on this one)
How to Calculate Goodwill – More Detail
- So… a real Goodwill calculation might look more like this:
- Goodwill = Equity Purchase Price – Seller’s Common Shareholders’ Equity + Seller’s Existing Goodwill – Asset Write-Ups + Asset Write- Downs – Liability Write-Downs + Liability Write-Ups
- Rule: If an item increases Assets or reduces L&E, that means less Goodwill is needed to boost Assets – so we subtract that item
- This is why we subtract items such as PP&E and Inventory Write-Ups, and why we also subtract Liability Write-Downs such as DTLs that go away in the deal
How to Calculate Goodwill – Even More Detail
- Results: Other Intangibles are ~33% of the Equity Purchase Price, and Goodwill is ~75%; no write-up for PP&E
- Newly Created DTL is ~37% of the new Intangible Assets – but that ~37% is not necessarily the tax rate for our Buyer
- Our Deal: We might create Other Intangibles such that they represent ~33% of the Equity Purchase Price, record the other items as is, and create the new DTL based on the Buyer’s tax rate
- And: We’d check that the Goodwill is a significant portion of the Equity Purchase Price (e.g., 60-80% range rather than 5-10%)
Last Note: Even More Complexities
- Other Items: Deferred Rent, Deferred Revenue, Inter-Company AR/AP, and more
- Different Deal Types: Deferred Tax line items work differently depending on whether it’s a Stock, Asset, or 338(h)(10) deal
- More Intangibles: Definite vs. Indefinite-Lived, etc.
- Industry-Specific Items: In-Place Lease Value and Above/Below- Market Leases in Real Estate
- And: Don’t forget about Earn-Outs and other Contingent Payments