Innovation Marketiiiing, Schemes and Mind Maps of Commercial Law

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Innovation Marketing

Sofia Chavarría - Ashley Buitimea - Sofia Garibay

Consumer-Based advertising

It focuses on the needs, emotions, and behaviors of the audience rather than just the product features. What is?

It's a term used to describe the

commercial exchange of goods,

services, or information between

businesses.

A B2B promotion strategy refers to the marketing and advertising methods businesses use to promote their products or services to other businesses, rather than to individual consumers (B2C). Business to Business

Examples HubSpot: offers free marketing guides, eBooks, and webinars to educate businesses on inbound marketing.

2. Email Marketing Example: Salesforce sends personalized email campaigns with product updates, case studies, and exclusive promotions to enterprise clients.

Examples Nike: sells shoes, apparel, and accessories directly to customers in physical stores and online. Netflix: provides on-demand entertainment through a subscription model. Starbucks: sells coffee and food directly to customers in stores and through mobile orders.

It's a business model in which a company sells

products or services directly to the end consumer. It's

the most common type of commerce and ranges from

brick-and-mortar stores to online businesses.

Business to consumer

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