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Economics 202: Opportunity Cost, Market, Production, Utility, Elasticity, Study notes of Financial Accounting

An introduction to key economic concepts including opportunity cost, market, production possibilities frontier, utility, marginal utility, elasticity, price elasticity of demand, and cross-price elasticity of demand. Learn about the meaning of these terms, their relationships, and how to measure price elasticity of demand.

Typology: Study notes

2010/2011

Uploaded on 02/16/2011

tonirodrigue
tonirodrigue 🇺🇸

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Econ 202 From Luke
Opportunity cost- The highest-valued alternative that must be given up to engage in
an activity.
Market - A group of buyers and sellers of a good or service and the institution or
arrangement by which they come together to trade.
Production possibilities frontier (PPF) -A curve showing the maximum attainable
combinations of two products that may be produced with available resources and
current technology.
Opportunity cost - The highest-valued alternative that must be given up to engage
in an activity.
Marginal- small incremental change
Factors of Production
Labor
Capital
Natural resources
Entrepreneurship
Utility -The enjoyment or satisfaction people receive from consuming goods and
services.
Marginal utility (MU) - The change in total utility a person receives from
consuming one additional unit of a good or service.
Elasticity- A measure of how much one economic variable responds to changes in
another economic variable.
Price elasticity of demand - The responsiveness of the quantity demanded to a
change in price, measured by dividing the percentage change in the quantity
demanded of a product by the percentage change in the product’s price.
Δ
Δ
Change in value on the vertical axis y Rise
Slope
Change in value on the horizontal axis x Run
($12 $14) 2 0.2
(65 55) 10
Δ
Δ
Price of pizza
Slope
Quantity of pizza
pf3

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Econ 202 From Luke Opportunity cost - The highest-valued alternative that must be given up to engage in an activity. Market - A group of buyers and sellers of a good or service and the institution or arrangement by which they come together to trade. Production possibilities frontier ( PPF ) - A curve showing the maximum attainable combinations of two products that may be produced with available resources and current technology. Opportunity cost - The highest-valued alternative that must be given up to engage in an activity. Marginal- small incremental change Factors of Production  Labor  Capital  Natural resources  Entrepreneurship Utility -The enjoyment or satisfaction people receive from consuming goods and services. Marginal utility (MU ) - The change in total utility a person receives from consuming one additional unit of a good or service. Elasticity- A measure of how much one economic variable responds to changes in another economic variable. Price elasticity of demand - The responsiveness of the quantity demanded to a change in price, measured by dividing the percentage change in the quantity demanded of a product by the percentage change in the product’s price. Δ Δ Change in value on the vertical axis y Rise Slope Change in value on the horizontal axis x Run    ($12 $14) 2

(65 55) 10

Price of pizza Slope Quantity of pizza

Elastic Demand and Inelastic Demand Elastic demand- Demand is elastic when the percentage change in quantity demanded is greater than the percentage change in price, so the price elasticity is greater than 1 in absolute value. Inelastic demand- Demand is inelastic when the percentage change in quantity demanded is less than the percentage change in price, so the price elasticity is less than 1 in absolute value. Unit-elastic demand- Demand is unit elastic when the percentage change in quantity demanded is equal to the percentage change in price, so the price elasticity is equal to 1 in absolute value Cross-price elasticity of demand- The percentage change in quantity demanded of one good divided by the percentage change in the price of another good. Income elasticity of demand- A measure of the responsiveness of quantity demanded to changes in income, measured by the percentage change in quantity demanded divided by the percentage change in income.

Measuring the Price Elasticity of Demand