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Google AdWords Conversion Tracking Script, Exams of Advanced Computer Programming

The javascript code for implementing google adwords conversion tracking on a website. The script uses the google_conversion_id and google_tag_params variables to record conversions and allows for remarketing. The noscript tag includes an image for users with javascript disabled.

What you will learn

  • How does the script use the google_conversion_id and google_tag_params variables?
  • What is the purpose of the Google AdWords conversion tracking script?
  • What happens for users with JavaScript disabled on their browser?

Typology: Exams

2021/2022

Uploaded on 09/12/2022

geryle
geryle 🇺🇸

4.5

(23)

277 documents

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K2 Google Adwords code
Script given as below:
<script type="text/javascript">
/* <![CDATA[ */
var google_conversion_id = 123456789;
var google_custom_params = window.google_tag_params;
var google_remarketing_only = true;
/* ]]> */
</script>
<script type="text/javascript" src="//www.googleadservices.com/pagead/conversion.js">
</script>
<noscript>
<div style="display:inline;">
<img height="1" width="1" style="border-style:none;" alt=""
src="//googleads.g.doubleclick.net/pagead/viewthroughconversion/123456789/?guid=ON&amp;script=0"/>
</div>
</noscript>
pf2

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K2 – Google Adwords code

Script given as below:

Apply successful in another website as results as below: