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Macro Perspective of Tourism and Hospitality Management, Summaries of Contemporary History

Summary of lesson 1 of Macro Perspective of Tourism and Hospitality Management that states all the important details of the lesson

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2022/2023

Uploaded on 11/07/2023

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WHAT IS MACRO PERSPECTIVE OF TOURISM AND HOSPITALITY?
MACRO PERSPECTIVE OF TOURISM AND HOSPITALITY - refers to the broader, overarching view of these
industries on a global scale, considering various interconnected factors that influence their
development, impact, and sustainability. It involves analyzing trends, patterns, and impacts from a wide-
ranging perspective, taking into account economic, social, environmental, and political aspects.
THE MEANING AND IMPORTANCE OF TOURISM AND HOSPITALITY
The Relationship of Tourism and Hospitality
The tourism and hospitality industries strongly affect one another. Several associations and industry
leaders consider the combined industries of tourism and hospitality as one large industry - the tourism
and hospitality industry.
The components of this large industry include:
1. Food and Beverage services
2. Lodging services
3. Recreation services and
4. Travel-related (tourism) services
These components constitute the tourism and hospitality network.
Network - a complicated interconnection of parts or components.
The components of the tourism and hospitality network may be independent and competitive
businesses; yet they are interrelated and independent. The interdependence among the components is
strong especially to those countries which rely on tourism and hospitality for their economic
development. These components constantly changing in connection with labor, opportunity, and
growth, the network will continue to dominate as a global industry.
1. Food and Beverage Component - The public looks for food and beverage services everywhere in
hotels, motels, airlines, airports, cruise ships, trains, and shopping malls. There must be food service
available to them for breakfast, lunch, dinner and snacks.
There are commercial restaurants that provide food and beverage services such as fast service
restaurants, ethnic restaurants, and specialty restaurants. Aside from restaurants, taverns, bars, kiosk,
vending machines, supermarkets, food stalls, food carts and food trucks now offer food and beverage
service.
2. Lodging Component - Lodging involves providing overnight or even long-term services to guests.
Lodging is a place to sleep and its facilities also provides entertainment and Lodging facilities such as
inns, motor hotels, lodges, or motor inns are hotels and motels that use different names.
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WHAT IS MACRO PERSPECTIVE OF TOURISM AND HOSPITALITY?

MACRO PERSPECTIVE OF TOURISM AND HOSPITALITY - refers to the broader, overarching view of these industries on a global scale, considering various interconnected factors that influence their development, impact, and sustainability. It involves analyzing trends, patterns, and impacts from a wide- ranging perspective, taking into account economic, social, environmental, and political aspects. THE MEANING AND IMPORTANCE OF TOURISM AND HOSPITALITY The Relationship of Tourism and Hospitality The tourism and hospitality industries strongly affect one another. Several associations and industry leaders consider the combined industries of tourism and hospitality as one large industry - the tourism and hospitality industry. The components of this large industry include:

  1. Food and Beverage services
  2. Lodging services
  3. Recreation services and
  4. Travel-related (tourism) services These components constitute the tourism and hospitality network. Network - a complicated interconnection of parts or components. The components of the tourism and hospitality network may be independent and competitive businesses; yet they are interrelated and independent. The interdependence among the components is strong especially to those countries which rely on tourism and hospitality for their economic development. These components constantly changing in connection with labor, opportunity, and growth, the network will continue to dominate as a global industry. 1. Food and Beverage Component - The public looks for food and beverage services everywhere in hotels, motels, airlines, airports, cruise ships, trains, and shopping malls. There must be food service available to them for breakfast, lunch, dinner and snacks. There are commercial restaurants that provide food and beverage services such as fast service restaurants, ethnic restaurants, and specialty restaurants. Aside from restaurants, taverns, bars, kiosk, vending machines, supermarkets, food stalls, food carts and food trucks now offer food and beverage service. 2. Lodging Component - Lodging involves providing overnight or even long-term services to guests. Lodging is a place to sleep and its facilities also provides entertainment and Lodging facilities such as inns, motor hotels, lodges, or motor inns are hotels and motels that use different names.

There are lodging establishments that use different terms such as bed and breakfast, resort hotel, resort condominium, conference center and time-sharing. There are lodging establishments that offer special facilities such as the ski lodges in Colorado and casino hotels in Las Vegas and Atlantic City. Campgrounds, transient trailer parks, school and college dormitories, summer camps and health spas also attend to the lodging needs of those who are away from home.

3. Recreation and Entertainment Component - Entertainment originated from the traditional duties of a host to entertain his or her guests, whether they are neighbors or travelers from other places. The host has always felt the obligation to attend to the needs of his or her guests not only food and beverages and lodging but also for entertainment. Centuries ago, innkeepers, tavern-keepers and their descendants have attended to their guest’s needs for entertainment by talking, telling stories, providing games such as darts, draughts, backgammon or chess, engaging performers and traveling minstrels to their guests. Recent concept of entertaining guests is broader. Guests are offered different kinds of entertainment and recreational activities such as golf, tennis, hiking, boating, swimming, handball, casino gambling and concerts.

  1. Travel-related (tourism) services – a. Transportation Component - The main purpose of transportation is to make it possible for people to go from one place to another. There are many ways to do this, from primitive and simple to modern and complex. The common means of transportation are automobiles, recreational vehicles, buses, trains, ships and airplanes. b. Travel Agencies and Tour Operators Component - Travel agencies and tour operators are modern additions to the travel and tourism world. Both have become important in the survival of many businesses in the tourism and hospitality industry. A travel agent is one who sells travel services in travel agency. He or she sells travel services that are assembled by others into “packages.” In travel business, a package is bundle of related travel services offered to a buyer at a single price. Tour operators are wholesalers who make the necessary contacts with hotels, airlines, and other providers of travel services and devise packages which will appeal to retail buyers. They are volume purchasers who are able to negotiate lower prices because of their high-volume purchases. They are able to sell tour packages at a cheaper price than the individual consumer. THE MEANING OF MACRO, IMPORTANCE OF TOURISM & HOSPITALITY Macro means whole. In economics, macroeconomics is the study of the whole economy. It includes all buying and selling, all production and consumption, and everything that happens in the economy. (Cortes, 2020) Definition of Tourism Tourism is a short-term movement of people to destinations outside the places where they normally live and work and their activities during their stay as these destinations. (Cruz, 2013).
  • Outdoor recreation (example: hunting, fishing, boating and campaigning;
  • Entertainment (example: sightseeing, theatre, sports;
  • Personal-family, medical, funeral, wedding;
  • Other The Nature of a Tour Domestic Tourism refers to the travel taken exclusively within the national boundaries of the travel’s country. For example: Capiznon will travel to Davao. International Tourism involves the movement of people across the international boundaries. For example: Filipinos will travel to South Korea. A package tour maybe individual or group. An independent inclusive tour is one in which the tourist travels to his destination individually. Group inclusive tour- he travels in the company of other tourists. THE TOURIST DESTINATION Tourist destination is a geographical unit where the tourist visits and stays. It may be a village, a town, a city, a district, a region, an island, a country or continent. The success of tourist depends on the interrelationship of three basic factors;
  1. Attraction : It may be a site and event attractions.
  • Site attractions is one in which the destination itself has appeal. Example: Roxas river, Boracay resort, Iloilo River, Chocolate Hills
  • Event attraction : It is one in which tourists are drawn to the destination solely because of what is taking place there. Example: Ati-atihan festival, Olympic games, Dinagyang Festival Attraction may also be natural or man-made.
  • Natural Attractions : It includes mountains, beaches and climatic features such as sunshine and pure air. Example: Fuji Mountain, Mayon Volcano
  • Man-made Attractions : It includes buildings of historical or architectural interest. Example: Disneyland, Panayanon Church
  1. Amenities or Facilities : It includes accommodation, food, local transport, communications and entertainment at the site. It may differ according to the attraction of the site. 3. Accessibility : It means having regular and convenience of transport. Good railways and coach services, airport, seaports are designed to facilitate accessibility.

TOURIST SERVICES

- Passenger transport - The principal tourist services which provides the means to reach destination and the movement at the destination. Distinctions in transport are between public and private, domestic and international and the various modes-land, sea and air. - Accommodation, food and beverage and entertainment - It constitutes the second group of tourist services. Hotels are of vital concern to a large proportion of tourists. However, many stay with friends and relatives, other private accommodations and other provide their own accommodation in form of caravans and tents. Presently, food and beverage operations cut across all sectors of the travel industry since eating is necessity and as pleasure for travelers.

  • Travel agent and tour operator services - The third group of tourist services in which the travel agent is the distributor of the product while the t our operator is the manufacturer of the product. The travel agent provides accommodation while the tour operator combines the individual components of a holiday into a product, which is then sold to the public through travel agents.
  • Other tourist services - This tourist services includes currency , documentation , information , sightseeing and shopping. Importance of Tourism and Hospitality
  • Contribution to the balance payments - Tourism can help correct the balance of payments deficit of many countries by earning the much needed foreign currency in international trade. For example: Tourism industry has helped reduced the countries deficit: Spain, Mexico, Thailand, Hongkong, Singapore, etc.
  • Dispersion of development - International Tourism is the best means to spread wealth among countries; thus bridging the economic gap of the rich and the poor.
  • Effect on general economic development. Expenditures by tourists can have beneficial effects on all economic sectors and can lead to the development of different industries and other economic activities.
  • Employment Opportunities - Tourism is a source of employment. It creates job because it’s labor-intensive.
  • Social Benefits - Social exchange takes place when tourists come in contact with the inhabitants of the places they visit.
  • Cultural Enrichment - Tourism emphasizes a sharing and appreciation of cultures.
  • Educational Significance - Tourism enhances one’s education through exchange of ideas by attending international conferences, seminars and study trips.
  • A vital force for peace - Properly designed and developed tourism can help bridge the psychological and cultural distances that separate people of different races, colors, religions.