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Marketo Practice Exam 2025 with Complete Solutions, Exams of Computer Programming

Metropolitan State UniversityComputer Programming

A comprehensive practice exam for marketo, covering various aspects of the platform, including email marketing, landing pages, forms, smart campaigns, and integrations with salesforce. It includes multiple-choice questions with answers, offering valuable insights into marketo's functionalities and best practices.

Typology: Exams

2024/2025

Available from 02/04/2025

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amazinggrace1 🇺🇸

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Marketo Practice Exam 2025 with Complete
Solutions 100% Pass
If you clone an email program, the audience tile displayed in control panel (people and
blocked) will be updated automatically? *
T/F - ✔✔False, I have to press the spinning refresh wheel
Which Marketo report will show opens, clicks and deliverability? - ✔✔Email
Performance Report
What does "exhausted" represent? - ✔✔The people who have received all emails in an
engagement program
Where can you see the number of unsubscribed people in an Email Program? - ✔✔Control
Panel
How long is the minimum wait between the send test and send winner in a A/B test setup? -
✔✔4 hours
What does Marketo call "person" in relation to Salesforce? - ✔✔Contacts and Leads
A prerequisite for using dynamic content is having an approved * - ✔✔Segmentation
Where can I set up the pre-header in a text email? - ✔✔in email settings
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Download Marketo Practice Exam 2025 with Complete Solutions and more Exams Computer Programming in PDF only on Docsity!

Marketo Practice Exam 2025 with Complete

Solutions 100% Pass

If you clone an email program, the audience tile displayed in control panel (people and blocked) will be updated automatically? * T/F - ✔✔False, I have to press the spinning refresh wheel Which Marketo report will show opens, clicks and deliverability? - ✔✔Email Performance Report What does "exhausted" represent? - ✔✔The people who have received all emails in an engagement program Where can you see the number of unsubscribed people in an Email Program? - ✔✔Control Panel How long is the minimum wait between the send test and send winner in a A/B test setup? - ✔✔ 4 hours What does Marketo call "person" in relation to Salesforce? - ✔✔Contacts and Leads A prerequisite for using dynamic content is having an approved * - ✔✔Segmentation Where can I set up the pre-header in a text email? - ✔✔in email settings

Where in the email or LP can we usually find a snippet? * - ✔✔Footer Which of the below options are called operators in Marketo? * - ✔✔Is/Is not/ Before/in future If you add two Triggers in a Smart Campaign they automatically act in an: * - ✔✔Or Relationship What is an operator? - ✔✔An operator is part of the smart list that lets you get specific, narrowing down your group with clearly defined criteria. It lets you describe your filter or trigger in straight-forward language. Which of the following assets can be cloned? (Choose all that apply) *

  • Images
  • Forms
  • landing pages
  • Emails - ✔✔Forms Landing Pages Emails Damian wants to run a batch Smart Campaign to process leads that were created via form fill today and also visited the resources page. Which rule logic should he use when setting up the Smart List? * - ✔✔Use ALL Filters

that link has a html code - ✔✔that link has all the relevant utms that link is working that display text/CTA copy is added Why would a marketer use dynamic content in Marketo? * - ✔✔To communicate in a recipients language How do you hide public visibility of a Marketo landing page? * - ✔✔By unpublishing the landing page Which Salesforce field is representative of the Account manager's first name? * - ✔✔Account Owner What does a duplicate typically mean in Marketo? * - ✔✔ 2 persons with the same email address How do you ensure there is a text version of an html email? (for receivers who block email images) * - ✔✔In the email editor click text and automatically copy checkbox Which of the following is a way a person becomes known to Marketo? - ✔✔The person fills out a Marketo Form What does a munchkin do? - ✔✔Marketo's Munchkin JavaScript allows for tracking of end-user page visits and clicks to your Marketo landing pages and external web pages.

Which report displays conversions? * - ✔✔Landing Page performance Report What type of information is available in the person's activity log? (choose all that apply) * Created date and source Form fillout browser and page Data value changes sync errors to CRM (Salesforce) Campaign Owner Name - ✔✔Created date and source Form fillout browser and page Data value changes sync errors to CRM (Salesforce) A Marketo form can be used on multiple landing pages

  • T/F - ✔✔True Choose all that apply for Snippets: * Snippets can hold dynamic content Snippets can be used if they are unapproved