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TELUS EXAM 1 PREP EXAM ALL QUESTIONS AND CORRECT ANSWERS|| LATEST ANDCOMPLETE VERSION 2024, Exams of Marketing

You always need to evaluate both the block and the landing page: True or False False : Some Special Content Result Blocks may have links to landing pages. In these cases, think about whether a user would click on the link in order to satisfy their user need. If most users would not click, rate the Special Content Result Block basedon the block content alone. 1) Which of the following results could receive a Fully Meets rating for the query [New York Spanish food], English (US). ........ Which of the following results could receive a Fully Meets rating for the query [New York Spanish food], English (US).

Typology: Exams

2023/2024

Available from 01/21/2025

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TELUS EXAM 1 PREP EXAM ALL QUESTIONS AND
CORRECT ANSWERS|| LATEST ANDCOMPLETE
VERSIONJ 2024 WITH VERIFIED SOLUTIONS||
ASSURED PASS!!!
You always need to evaluate both the block and the landing page:
True or False
False : Some Special Content Result Blocks may have links to landing pages. In
these cases, think about whether a user would click on the link in order to satisfy
their user need. If most users would not click, rate the Special Content Result
Block basedon the block content alone.
1)
Which of the following results could receive a Fully Meets rating for the query
[New York Spanish food], English (US).
........
Which of the following results could receive a Fully Meets rating for the query
[New York Spanish food], English (US).
A result block that shows the phone in process of calling the most-highly rated
Spanish restaurant in New York.
True or False
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Download TELUS EXAM 1 PREP EXAM ALL QUESTIONS AND CORRECT ANSWERS|| LATEST ANDCOMPLETE VERSION 2024 and more Exams Marketing in PDF only on Docsity!

TELUS EXAM 1 PREP EXAM ALL QUESTIONS AND

CORRECT ANSWERS|| LATEST ANDCOMPLETE

VERSIONJ 2024 WITH VERIFIED SOLUTIONS||

ASSURED PASS!!!

You always need to evaluate both the block and the landing page: True or False False : Some Special Content Result Blocks may have links to landing pages. In these cases, think about whether a user would click on the link in order to satisfy their user need. If most users would not click, rate the Special Content Result Block basedon the block content alone.

Which of the following results could receive a Fully Meets rating for the query [New York Spanish food], English (US). ........ Which of the following results could receive a Fully Meets rating for the query [New York Spanish food], English (US). A result block that shows the phone in process of calling the most-highly rated Spanish restaurant in New York. True or False

False: Which of the following results could receive a Fully Meets rating for the query [New York Spanish food], English (US). True or False False Which of the following results could receive a Fully Meets rating for the query [New York Spanish food], English (US). A result block that has a prominent link to the official website of a highly-rated Spanish restaurant in New York along with visit-in-person information: True or False False Which of the following results could receive a Fully Meets rating for the query [New York Spanish food], English (US). A result block that shows a list of two restaurants serving Spanish food in New York:

Which of the following are queries with an explicit location? Select all that apply. [Book shops nearby], English (US) True or False False Which of the following are queries with an explicit location? Select all that apply. [Taco bell los angeles], English (US) True or False True Select True or False for the following statements: A Fully Meets rating can be given to a satisfying and complete result for a broad information query. True or False False

Select True or False for the following statements: For a Know Simple query, a Fully Meets rating can be given if the result does not display the answer, but it is at the very top of the landing page. True or False False Select True or False for the following statements: A common interpretation for a non-visit-in-person entity query can have a Fully Meets rating. True or False False Select True or False for the following statements: A query and user need must be specific, clear, and unambiguous for a result to get a Fully Meets rating, True or False

False Select True or False for the following statements: All queries with a user location have both visit-in-person and non-visit-in-person intent. True or False False Which of the following should get a Page Quality (PQ) rating of Low or Lowest? Select all that apply. A page with a mismatch between the location of the page and the rating location; for example, an English (UK) page for an English (US) rating task. True or False False Which of the following should get a Page Quality (PQ) rating of Low or Lowest? Select all that apply. A file type other than a webpage, for example: a PDF, a Microsoft Word document, or a PNG file.

True or False False Which of the following should get a Page Quality (PQ) rating of Low or Lowest? Select all that apply. A page that gets a Didn't Load flag. True or False False Pages with an obvious problem with functionality or errors in displaying content. True or False True Which part of the result block should you evaluate to determine the Needs Met rating for that result? True or False ........

True A common interpretation for a non-visit-in-person entity query can have a Fully Meets rating: A common interpretation of a query is what many or some users mean when they type a query. A query can have multiple common interpretations, so they cannot recieve a Fully Meets rating. For a Know Simple query, a Fully Meets rating can be given if the result does not display the answer, but it is at the very top of the landing page: For a Know Simple query, if the landing page for the web result provides the answer to the query but also shows a lot of irrelevant information about the topic and the answer is not displayed prominently in the description of the web result, a Fully Meets rating can't be given. What is an example of a query with both visit-in-person and non-visit-in-person intent. Hotels