UXDI Professional Diploma in UX Design
1) Functional Design 2) Aesthetic Design 3) Experience Design ✔✔3 types of design that go into
making high quality products
Functional Design ✔✔Determines what a product built to do. Defines the engineering that gives a
product its capabilities.
Aesthetic Design ✔✔Defines how does the product look, how visually appealing it is, its personality
and what its look says about brand
Experience Design ✔✔Defines what it feels like to use the product, how easy to use it, what feelings it
arises.
Product Integrity ✔✔Ability to decide what is best for the product, business and the user.
1) Viability 2) Feasibility 3) Desirability ✔✔3 key ingredients of a successful product
Viability ✔✔Ability to operate business successfully and make money.
Feasibility ✔✔Refers to technology: the degree of building something easily with right and reasonable
amount of resources.
Desirability ✔✔Customers have need or want the product. The product solves a problem for the user. It
gives a smooth experience and makes user come back again.
Design Process Steps ✔✔1. Research 2. Define 3. Design 4. Prototype 5. Validate 6. Build. 7. Test
What part of design process iterates? ✔✔Design, Prototype, Validate
Danger of features ✔✔More features you add, more crowded and less intuitive the app is.
Clay modelling ✔✔Method that car companies use as a low-fidelity design
Design Target ✔✔1) Goals 2) Context 3) Behaviours
The Paradox of Specificity ✔✔More specific you get about the goals, behaviours and context of your
target audience, better the product is going to be. More likely, it will be adapted by wider audience.
Mental Model ✔✔The idea that users have in mind about how the product works.
Design Model ✔✔Defines how the product works.
